Sport and leisure

We work on regional and national stadia, arenas and unique sport and leisure developments.

Selected projects led or managed by the principals of Fourth Street.

  • Location: Burton-upon-Trent
  • Client: Football Association
  • Destination: St George's Park
  • Services: Lead commercial and property advisor to the FA on the development of St George's Park
  • Location: Shymkent, Kazakhstan
  • Client: Eristyle Kazakhstan
  • Destination: Kaskasu Mountain Resort
  • Services: Review of initial mountain resort poposals, market assessment and recommendations on the development strategy, real estate mix and market positioning of the resort
  • Location: London
  • Client: The Royal Albert Dock Trust
  • Destination: London Watersports Centre
  • Services: Business plan for the London Regatta Centre in support of funding and planning applications
shutterstock_104371835 Alla Pgacheva (general live music) Alla Pugacheva Arena
  • Location: St Petersburg, Russia
  • Client: PMI
  • Destination: Alla Pugacheva Arena
  • Services: Financial modelling in support of the multi-disciplinary team advising on the development of this new arena as part of a wider mixed use development
PrimRing PrimRing
  • Location: Vladivostok
  • Client: Sumotori Motors
  • Destination: PrimRing (race circuit)
  • Services: Commercial advice on leisure and hotel components and preparation of investment prospectus
National Football Museum Football Museum
  • Location: Manchester
  • Client: Manchester City Council
  • Destination: National Footbal Museum
  • Services: Market analysis, visitor projection and business plan, ultimately recommending relocation of the National Football Museum to the former Urbis building in Manchester
Al Ain Stadium Al Ain Stadium
  • Location: Al Ain, United Arab Emirates
  • Client: Al Ain FC
  • Destination: Al Ain Stadium
  • Services: Business plan review for new stadium proposal, including recommendations for wider development as a sports-led mixed use destination
Wycombe Wanderers Wycombe Wanderers
  • Location: High Wycombe
  • Client: Wycombe Wanderers FC
  • Destination: Wanderers Stadium
  • Services: Support in developing a business plan for a new stadium proposal, including soft market testing of different FM solutions
Snoasis Snoasis
  • Location: Suffolk
  • Client: Onslow Investments
  • Destination: Snoasis
  • Services: Market analysis, visitor projection and economic impact assessment for major new leisure destination and sports resort, anchored by the UK’s largest indoor ski slope
Olympic Legacy Olympic Legacy
  • Location: London
  • Client: London Development Agency
  • Destination: Stratford, London
  • Services: Combination of literature reviews and expert interviews to inform London's Olympic legacy strategy
Sunderland AFC Beacon of Light
  • Location: Sunderland
  • Client: Sunderland Foundation
  • Destination: Stadium of Light
  • Services: Support to Foundation’s ‘Beacon of Light’ project, a multi-use indoor sports and live entertainment venue
Luzhniki Olympic Stadium Luzhniki Stadium
  • Location: Moscow, Russia
  • Client: Moscow Mayor's Office
  • Destination: Luzhniki Olympic Stadium
  • Services: Strategic development and placemaking advice to Moscow Mayor’s Office in preparation for the 2018 World Cup
Adrenaline Gateway Adrenaline Gateway
  • Location: Lancashire
  • Client: Lancashire County Developments
  • Destination: Adrenaline Gateway
  • Services: Worked with the Council and local stakeholders to articulate a vision for an iconic facility to capitalise on the area’s growing popularity for adrenaline sport
O2 Arena The O2
  • Location: Greenwich Peninsula
  • Client: Anschutz Entertainment Group
  • Destination: The O2 Arena
  • Services: Market research in support of initial arena and leisure concept; subsequently assessed a range of leisure concepts for further phases of development
Economic Contribution of Sport Economy & Sport
  • Location: North East of England
  • Client: ONE North East
  • Destination: North East
  • Services: Interviewed leaders in sports management, marketing and administration to provide a thorough sector analysis and strategy for further development
Dancing Green Dancing Green
  • Location: Moscow, Russia
  • Client: Country Format
  • Destination: Dancing Green
  • Services: To help shape the concept and strategy for a new resort development on the outskirts of the Moscow region and preparation of investment memoranda
Heli-ski Shimla Heli-ski
  • Location: Shimla, India
  • Client: Oberoi Group
  • Destination: Shimla
  • Services: Advise on the market viability of a new heli-ski operation in Shimla
Fishers Green Fishers Green
  • Location: River Lee Country Park
  • Client: Lee Valley Regional Park Authority
  • Destination: Fishers Green
  • Services: Feasibility study and businss plan for a new visitor centre
w shutterstock_83294257 General SEEDA Olympic impacts Olympic Impacts
  • Location: South East of England
  • Client: SEEDA
  • Destination: South East: Olympic Impacts
  • Services: Commissioned by SEEDA on behalf of the region to review the potential impact of the Olympics and prepare a strategic framework
w shutterstock_113834086 General Pennington Pennington Flash
  • Location: Greater Manchester
  • Client: Wigan Leisure & Culture Trust
  • Destination: Pennington Flash Country Park
  • Services: Feasibility study and business plan for a new visitor centre
w shutterstock_74241076 General BUSC BUSC
  • Location: La Plagne, France
  • Client: British Universities
  • Destination: BUSC Championships
  • Services: Event management for BUSC alpine ski championships hosting 3,000 participants
Shimbulak Medeu & Shimbulak
  • Location: Almaty, Kazakhstan
  • Client: Capital Partners Kz
  • Destination: Medeu & Shimbulak Mountain Resorts
  • Services: Lead consultant on redevelopment of two resorts in advance of hosting the 2011 Asian Winter Games
Cylcopark-6 Cyclopark
  • Location: Gravesham
  • Client: Kent Thameside
  • Destination: Cyclopark
  • Services: Market analysis, visitor projections and business planning in in the lead up to launching Cyclopark